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Stinger takeover at Waterloo

Case Study Video

The Kia Stinger’s launch, saw a take over Waterloo Station with one of their biggest marketing activations to date. Creating the Key Visuals and artworking the various meadia throughout the station, I worked on platform banners, digital posters and floor stickers. To complete the process, I hired a freelance animator to work on the main screen.

360 Campaign

Here's a look at the Key Visuals along with the bespoke 3D badge. The Waterloo Takeover was so sucessful that the campaign expaned into a national digital & press campaign with the assets being used in Kia Dealerships nationwide.

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Deliverables

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OOH

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PRINT

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ASSET

CREATION

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DIGITAL

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ARTWORK